WEBVTT

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How does ChatGPT find your company?

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Buyers can now ask ChatGPT,

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Gemini or Perplexity for a shortlist.

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So where do those answers come from?

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When someone asks about
your brand by name,

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AI answers mostly cite your own site:

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98.5% in one study.

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When they ask for the best
products in a category,

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only 12.4% did.

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So your site describes you.

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Other sites help AI choose
you: reviews, journals,

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associations and news.

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And let AI read your pages.

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OpenAI says sites that opt out
of its search crawler will

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not be shown in ChatGPT search answers.

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Start with three things.

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One: state your facts
plainly on your own site.

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Two: let AI search crawlers read it.

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Three: earn mentions
on sites buyers trust.

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Be the clearest answer about yourself.